Throughout his illustrious career, Giorgio Armani’s designs have become synonymous with prestige, luxury and refinement.
It’s where high fashion, trends and modernity meet, intermingle and subsequently produce pieces that serve as a mainstay in an industry that garners billions of dollars of revenue on an annual basis. However Armani has not only become an institution in the fashion arena for established fans of his work – recent reports suggest that his is the fastest-growing brand in the world and is thus attracting new ones despite celebrating its 40th year.
With estimated sales of almost 2 billion dollars annually and several lines under the fashion house’s umbrella including Giorgio Armani, Emporio Armani, Armani Jeans, and Armani Exchange, it has effectively cornered a highly volatile market with a stealthy leader at its helm.
But who exactly is he? Who is the individual whose lines have received both commercial and critical acclaim,produces clothing worn by A-list celebrities the world over and seen significant successes in a field that most vie to attain?
For all intents and purposes, Giorgio Armani is widely considered to be a hardworking, private man yet is a risk-taker whose innovations have pushed the boundaries and set a standard for those who have come after him.
Not only was he the first designer to ban all runway models whose BMI was under 18, he was also the first to broadcast his collection live online as well.
Further, he has a long-standing collaboration with the film industry, designing costumes for over 100 movies, has designed clothing for Spanish bullfighter Cayetanor Ordonez and released music compilations with sound designer and deejay Mateo Ceccarin.
Armani also has a vested interest in sports and thus manages to combine his love for soccer and fashion by designing the suits both for England’s national team and Chelsea’s club since 2002.
All in all, the intrepid designer has and continues to be a powerhouse in the fashion world because of his willingness to take risks, be a visionary and genuinely have fun in his chosen career.
For a man who has spent the better part of four decades in the top of his field, his formula for success has proven to be wholly effective, inspiring not only those in the fashion world but anyone who can appreciate the beauty in pursuing their dreams.
Photos Shutterstock (in order): 360b, Featureflash, OlegD, testing, s_bukley, Everett Collection, stocklight, s_bukley, Flickr