Wowsers! This is a game-changer! If you are anything like Gildshire, this may have been your reaction to the ubiquitous Holiday-season advertisement from General Motors. “Why, they’re practically giving them away, and to the general public! Have they lost their ever-lovin’ minds? Let’s go get one. Heck, let’s go get three! Chevies for the whole hap-hap-happy Griswold family!
Does this sound like you? Well, it sounded a little like us, so we took ourselves in hand and decided to do some research. Bounty or boondoggle? Happy days are here again, or ad-hype? Is the Chevy employee discount a precious pearl or a pig-in-a-poke?
First of all, we enlisted some help from the very people who research car prices and the quality of the deals available. Edmunds.com has been doing this for decades now, and we thought they might have some insight. As it turned out, we were right. Here is what we learned.
The Deal is Real: The employee discount is a real thing. Folks who work for Chevrolet get 25% whacked off the manufacturer’s suggested retail price (MSRP) just for showing up to work every day. It isn’t exactly like driving dealer demos around town for $50 a month, but it is a good deal.
Any Car, for 25% Off? No, and this is one of the sticky points. The Chevy employee discount applies only to remaining 2017 models, as well as the 2018 Chevrolet Equinox. It is a way of removing old rolling stock from the lot. So, in that way, the Chevrolet Employee Discount isn’t exactly what the employee gets because they can choose even the newest models.
Okay, So It Is a Good Deal, but Is It a Great Deal? That depends on how comfortable you are with doing the car salesman do-si-do. Car shoppers who are willing to spend a full day staring down the dealer, threatening to walk out, and generally playing the hardest of hard balls might be able to do better than the Chevy Employee Discount. If you have nerves of steel, as well as stamina to burn you can beat this offer. However, if you don’t like the gladiator warfare that is car shopping, this is a fine alternative. You know, beyond a shadow of a doubt, that you got a good deal on a new car that is already low-mileage, based solely on its date of birth. (That is, except for the 2018 Equinox.)
Is The Chevy Employee Discount Really the Bottom Line, or is There Some *Wink, Wink* More to be Had: See above. there may be a little more juice in the negotiation juice box, but many salespeople will say, “That’s it. No more!” Try to find a salesperson in trouble at home. He/she may need the commission check for 100 dozen flowers.
All in all, we give this promotion four stars out of five. You can do much worse, but only a tiny bit better.